Who We Are  

Loveday & Co. offers over 100 years of combined experience in elderly care, healthcare and hospitality. Loveday is recognised as the only private member’s club of senior care in London. 

The Mission 

We are passionately devoted to enhancing the lives of our members and their families. We blend our expertise in providing tailored, compassionate care, with world-class hospitality, to create an unrivalled culture of uncompromising excellence in everything we do. Based on the success of our award winning first home in Chelsea, we are expanding across London and the Home Countries with innovative new services for seniors.  Loveday will also open its’ first Health, Wellness and Rehabilitation retreat in 2025.

Position Overview

We are looking for a highly organised and proactive individual who thrives in a fast-paced environment. You will be confident in managing multiple tasks simultaneously, ensuring deadlines are met while maintaining exceptional attention to detail.

You will be comfortable taking the initiative, demonstrating a hands-on approach to problem-solving, and embracing any ad-hoc tasks assigned by the Head of Marketing. Strong multitasking skills are essential, as you will be expected to coordinate various projects, from content creation and social media management to event promotion and website maintenance.

A keen eye for branding, excellent written skills for proofreading and editing, and the ability to collaborate effectively across teams—including marketing, sales, activities, and external agencies—will be key to success in this role. Attention to detail will be crucial in ensuring the accuracy and quality of all content produced.

Key Responsibilities

Content Creation & Management

• Assist in developing content for the monthly sales and family newsletters.
• Produce weekly articles for carehome.co.uk. and Google My Business profiles and maintain listings up to date
• Review and refine blog content (two posts per week) for the company website, ensuring consistency in brand voice and messaging.

Event Promotion & Marketing Support

• Work closely with the activities and sales teams to ensure events are effectively executed and promoted across multiple platforms.
• Promote open days and key events by uploading content across carehome.co.uk, Google My Business, and social media channels.
• Collaborate with the design agency to ensure the timely production of promotional materials and marketing collateral.
• Coordinate the ordering of marketing merchandise and signage.
• Support sales teams by coordinating promotional materials for events and business development activities.

Website Management

• Maintain and update the website using WordPress, ensuring new events, news, and other relevant content are regularly refreshed.
• Oversee general website maintenance to enhance functionality and user experience.

Social Media & Digital Engagement

• Demonstrate strong social media knowledge, executing targeted campaigns that align with brand objectives and engagement goals.
• Review social media content provided by the agency, making necessary adjustments to maintain consistency in brand tone of voice and visuals.
• Assist sales teams with social media posting, stories, outreach, and engagement, providing support as needed.
• Monitor and update review strategies across multiple platforms to enhance online reputation.
• Track engagement metrics, report on social media performance, and optimise content strategies accordingly.

Campaign & Brand Management

• Ensure all marketing materials, including flyers, brochures, and social media assets, align with brand guidelines and templates, maintaining a consistent tone of voice and visual identity.
• Oversee the placement of advertising across online and offline channels, ensuring campaigns are well-targeted and aligned with brand strategy.
• Work with external agencies to ensure all digital and print campaigns are executed effectively and on time.

Collaboration & Innovation

• Work closely with the Head of Marketing to develop creative concepts and fresh ideas.
• Demonstrate initiative and bring new perspectives to continuously enhance the brand’s online and offline presence, including innovative ideas for PR.

Project Management

• Effectively manage deadlines, set priorities, and coordinate projects to ensure the timely delivery of high-quality content.
• Ensure all marketing activities are executed efficiently while upholding brand consistency across all platforms.

Marketing Administration & Coordination

·        Filing, ordering, and organising marketing assets and materials.

·        Coordinate with teams to ensure assets are properly stored and accessible.

·        Assist in general marketing administrative duties, including ad hoc tasks as required.

Required Skills

• Strong organisational skills
• Excellent written and proofreading skills
• Proactive and adaptable mindset
• Multitasking ability
• Social media expertise
• Website management
• Collaboration and communication
• Brand awareness
• Digital proficiency
• Attention to detail
• Project coordination

 This role offers hybrid working pattern.

Eligibility Criteria

In line with the requirements of the Asylum & Immigration Act 1996, all applicants must either be eligible to live and work in the UK or must obtain permits to work in the UK prior to application. Documented evidence of eligibility will be required from candidates as part of the recruitment process. 

Loveday & Co is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, age, disability, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity. 

Who We Are  

Loveday & Co. offers over 100 years of combined experience in elderly care, healthcare and hospitality. Loveday is recognised as the only private member’s club of senior care in London. 

The Mission 

We are passionately devoted to enhancing the lives of our members and their families. We blend our expertise in providing tailored, compassionate care, with world-class hospitality, to create an unrivalled culture of uncompromising excellence in everything we do. Based on the success of our award winning first home in Chelsea, we are expanding across London and the Home Countries with innovative new services for seniors.  Loveday will also open its’ first Health, Wellness and Rehabilitation retreat in 2025.

Position Overview

We are looking for a highly organised and proactive individual who thrives in a fast-paced environment. You will be confident in managing multiple tasks simultaneously, ensuring deadlines are met while maintaining exceptional attention to detail.

You will be comfortable taking the initiative, demonstrating a hands-on approach to problem-solving, and embracing any ad-hoc tasks assigned by the Head of Marketing. Strong multitasking skills are essential, as you will be expected to coordinate various projects, from content creation and social media management to event promotion and website maintenance.

A keen eye for branding, excellent written skills for proofreading and editing, and the ability to collaborate effectively across teams—including marketing, sales, activities, and external agencies—will be key to success in this role. Attention to detail will be crucial in ensuring the accuracy and quality of all content produced.

Key Responsibilities

Content Creation & Management

• Assist in developing content for the monthly sales and family newsletters.
• Produce weekly articles for carehome.co.uk. and Google My Business profiles and maintain listings up to date
• Review and refine blog content (two posts per week) for the company website, ensuring consistency in brand voice and messaging.

Event Promotion & Marketing Support

• Work closely with the activities and sales teams to ensure events are effectively executed and promoted across multiple platforms.
• Promote open days and key events by uploading content across carehome.co.uk, Google My Business, and social media channels.
• Collaborate with the design agency to ensure the timely production of promotional materials and marketing collateral.
• Coordinate the ordering of marketing merchandise and signage.
• Support sales teams by coordinating promotional materials for events and business development activities.

Website Management

• Maintain and update the website using WordPress, ensuring new events, news, and other relevant content are regularly refreshed.
• Oversee general website maintenance to enhance functionality and user experience.

Social Media & Digital Engagement

• Demonstrate strong social media knowledge, executing targeted campaigns that align with brand objectives and engagement goals.
• Review social media content provided by the agency, making necessary adjustments to maintain consistency in brand tone of voice and visuals.
• Assist sales teams with social media posting, stories, outreach, and engagement, providing support as needed.
• Monitor and update review strategies across multiple platforms to enhance online reputation.
• Track engagement metrics, report on social media performance, and optimise content strategies accordingly.

Campaign & Brand Management

• Ensure all marketing materials, including flyers, brochures, and social media assets, align with brand guidelines and templates, maintaining a consistent tone of voice and visual identity.
• Oversee the placement of advertising across online and offline channels, ensuring campaigns are well-targeted and aligned with brand strategy.
• Work with external agencies to ensure all digital and print campaigns are executed effectively and on time.

Collaboration & Innovation

• Work closely with the Head of Marketing to develop creative concepts and fresh ideas.
• Demonstrate initiative and bring new perspectives to continuously enhance the brand’s online and offline presence, including innovative ideas for PR.

Project Management

• Effectively manage deadlines, set priorities, and coordinate projects to ensure the timely delivery of high-quality content.
• Ensure all marketing activities are executed efficiently while upholding brand consistency across all platforms.

Marketing Administration & Coordination

·        Filing, ordering, and organising marketing assets and materials.

·        Coordinate with teams to ensure assets are properly stored and accessible.

·        Assist in general marketing administrative duties, including ad hoc tasks as required.

Required Skills

• Strong organisational skills
• Excellent written and proofreading skills
• Proactive and adaptable mindset
• Multitasking ability
• Social media expertise
• Website management
• Collaboration and communication
• Brand awareness
• Digital proficiency
• Attention to detail
• Project coordination

 This role offers hybrid working pattern.

Eligibility Criteria

In line with the requirements of the Asylum & Immigration Act 1996, all applicants must either be eligible to live and work in the UK or must obtain permits to work in the UK prior to application. Documented evidence of eligibility will be required from candidates as part of the recruitment process. 

Loveday & Co is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, age, disability, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.