We are looking for a creative and results-driven Social Media Manager with 1-2 years of experience to join our team. In this role, you will be responsible for managing and growing our brand’s online presence across various social media platforms. You will create engaging content, analyze performance metrics, and develop strategies to enhance brand awareness, engagement, and conversions.
Key Responsibilities:· Develop, implement, and manage social media strategies across platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and YouTube.
· Create and curate engaging content, including text, images, videos, and graphics, aligned with the brand’s voice and goals.
· Monitor social media channels, respond to comments/messages, and engage with the community to foster brand loyalty.
· Analyze social media performance using analytics tools and provide insights and
recommendations for improvement and regularly review social metrics and performance data to optimize content strategies and maximize ROI on campaigns.
· Collaborate with internal teams (marketing, design, sales) to align social media efforts with overall business objectives.
· Coordinate with Marketing team and channel business leads for overall programming in social media to ensure tactics ladder to overall brand strategy, seasonal campaigns, and goals.
· Stay updated on social media trends, emerging platforms, and best practices to optimize strategy.
· Oversees social media Influencer/creator program for all social accounts.
· Liason between all LDV social accounts and creators/Influencers/social media accounts for collaborations and communications.
· Assist in influencer collaborations, partnerships, and paid advertising campaigns.
· Assist in creative direction for photography, videography shoots as well as produces and edits the photo + video content.
· Captures low-lift brand appropriate content, inclusive of photo, video, and ‘live’
experiences. (i.e. behind-the-scenes, employee Q&As, restaurant/bar/hotel visits, etc.)
· Track and report on key performance indicators (KPIs) such as reach, engagement, and conversion rates.
· Act as a key point of contact for managing sensitive social situations, ensuring brand reputation is upheld across platforms.
Preferred Qualifications & Skills:
· Ability to share portfolio of work.
Required Qualifications & Skills:
· 1-2 years of experience in social media management, digital marketing, or a related field.
· Strong understanding of social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc, trends, and best practices.
· Experience with content creation tools (e.g., Canva, Adobe Creative Suite) and social media scheduling tools (e.g., Hootsuite, Buffer, Sprout Social).
· Basic knowledge of social media analytics and reporting tools (e.g., Meta Business Suite, Google Analytics).
· Excellent written and verbal communication skills.
· Creative mindset with attention to detail and strong organizational skills.
· Ability to work independently and collaboratively in a fast-paced environment.
· Experience with paid social media advertising (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.).
· Knowledge of SEO and content marketing principles.
· Experience working with influencers or brand partnerships.
We are looking for a creative and results-driven Social Media Manager with 1-2 years of experience to join our team. In this role, you will be responsible for managing and growing our brand’s online presence across various social media platforms. You will create engaging content, analyze performance metrics, and develop strategies to enhance brand awareness, engagement, and conversions.
Key Responsibilities:· Develop, implement, and manage social media strategies across platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and YouTube.
· Create and curate engaging content, including text, images, videos, and graphics, aligned with the brand’s voice and goals.
· Monitor social media channels, respond to comments/messages, and engage with the community to foster brand loyalty.
· Analyze social media performance using analytics tools and provide insights and
recommendations for improvement and regularly review social metrics and performance data to optimize content strategies and maximize ROI on campaigns.
· Collaborate with internal teams (marketing, design, sales) to align social media efforts with overall business objectives.
· Coordinate with Marketing team and channel business leads for overall programming in social media to ensure tactics ladder to overall brand strategy, seasonal campaigns, and goals.
· Stay updated on social media trends, emerging platforms, and best practices to optimize strategy.
· Oversees social media Influencer/creator program for all social accounts.
· Liason between all LDV social accounts and creators/Influencers/social media accounts for collaborations and communications.
· Assist in influencer collaborations, partnerships, and paid advertising campaigns.
· Assist in creative direction for photography, videography shoots as well as produces and edits the photo + video content.
· Captures low-lift brand appropriate content, inclusive of photo, video, and ‘live’
experiences. (i.e. behind-the-scenes, employee Q&As, restaurant/bar/hotel visits, etc.)
· Track and report on key performance indicators (KPIs) such as reach, engagement, and conversion rates.
· Act as a key point of contact for managing sensitive social situations, ensuring brand reputation is upheld across platforms.
Preferred Qualifications & Skills:
· Ability to share portfolio of work.
Required Qualifications & Skills:
· 1-2 years of experience in social media management, digital marketing, or a related field.
· Strong understanding of social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc, trends, and best practices.
· Experience with content creation tools (e.g., Canva, Adobe Creative Suite) and social media scheduling tools (e.g., Hootsuite, Buffer, Sprout Social).
· Basic knowledge of social media analytics and reporting tools (e.g., Meta Business Suite, Google Analytics).
· Excellent written and verbal communication skills.
· Creative mindset with attention to detail and strong organizational skills.
· Ability to work independently and collaboratively in a fast-paced environment.
· Experience with paid social media advertising (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.).
· Knowledge of SEO and content marketing principles.
· Experience working with influencers or brand partnerships.